What in the World is an Addy?? [Audio]
(Hannibal)—It’s not an Emmy or a Tony, it’s the Addy---and the Hannibal Convention and Visitors Bureau is a recipient of the prestigious award. Executive Director Gail Bryant says the Hoffman-Lewis Ad Agency co-developed the “Hannibal—Write Your Own Story” branding logo that took first place in local competition held in St. Louis.
We are thrilled that our new brand was recognized in the local competition and now it will go on to the regional level, so we're excited!
Bryant explains the significance of the Addy Awards that recognize creative excellence in advertising.
They are the creative industry's largest and most representative competition. The mission of the Addy competition is to recognize and reward creative excellence in the art of advertising, graphic design, web design and the elements of advertising illustration and photography.
Local Addy competitions attract more than 50,000 entries each year.